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About Us

Lametayel Group is the largest group in Israel in the fields of travel information and equipment. The Group operates a chain of 18 centres for travelers, that are acknowledged as the biggest and most professional in their field, as well as a number of websites, foremost of which is the Lametayel Website. This is the biggest and most popular travelling and tourism website in Israel, and is also an insurance agency, specializing in health and travelling insurance.

The Lametayel Website

The Lametayel Website was created in 1999 and has become over time Israel's leading travel website, with over 400,000 pages of travel information. On average, the Lametayel websites are visited by between 40,000 and 70,000 people a day! A large team of content writers and professionals in the field of tourism add and update the information to the website, based on their own personal knowledge and experience, and in collaboration with various tourist ministries and travel companies from all over the world.

As a large part of the website is dedicated to user content, also in this field the Lametayel website is known as the biggest and best in Israel. Hundreds of travel tips are added by users to our "1001 Tips" section every day. Our vibrant forums are managed by professionals and leading experts on the various forum topics. The popular Blog section allows users to document and publish their own personal travel stories and also to share their knowledge and experience with the rest of the travel community.

The travelling family. Photo: Yael Kfir

In addition to the main Lametayel Website, there are also a number of focused niche sites:
 
Tiuli – A website dedicated to travelling and hiking in Israel. As the country's leading website in this field, Tiuli has recommendations about attractions and hiking trails in Israel, in addition to interactive maps, flora reports etc. The website operates a popular iPhone and Android application, which has been downloaded over 130,000 times.
 
Afty – A website aimed at backpackers, which gathers all useful and important information for this particular type of traveler, presented in the most efficient and convenient way.
 
Lametayel Families – A website aimed at families, which includes useful information and recommendations for popular travel destinations for families. 
 
Lametayel Business – A website tailored for business people, with information and recommendations to make the best out of their business travels. This website was created in collaboration with Calcalist, Israel's leading economic newspaper.
 
Lametayel Shelleg – Israel's main ski and snowboard enthusiasts' website, offering useful information on popular ski resorts, weather and snow reports and expert opinions etc. 
 
Lametayel Market – Israel's leading search-and-compare engine for tourism services, includes flights, hotels and organized tours. The Market offers the users an opportunity to find, compare and order the best online deals:
  • Booking hotels abroad: an aggregator that searches through 104 hotel booking websites from all over the world and connects the user to the most relevant websites.
  • Booking flights: presents flight options and prices from leading operators from Israel and around the world.
  • Booking organized tours: a search engine that locates organized tours, based on the criteria the user chooses.
  • Ordering travel insurance: Offers the best prices for different types of travel insurance.
 

Some data about the Lametayel Websites:

  • Over 1,000 new messages are posted daily to the forum's system!
  • Over 200,000 people receive one of our weekly newsletters, each one of them featuring a selection of articles.
  • Hundreds of tips are uploaded by users to our tip system every day.
  • Lametayel is one of the most predominant travel websites on Google in Israel, in regards to search terms concerning travels. 
  • 12.5% of the users are between 18-22 years old.
  • 14.5% of the users are between 23-27 years old.
  • 32% of the users are between 28-40 years old.
  • 13.5% of the users are between 41-50 years old.
  • 13.5% of the users are between 51-70 years old.
  • 14% of the users are over 70 years old.
The Lametayel Website is the best way for service providers and international tourism organizations to reach an Israeli audience. Want to collaborate with us? Contact us!
 

Lametayel's Travel Centres

Lametayel has 18 travel centres, which are spread throughout major cities around the country. These centres are aimed at travelers and backpackers and are staffed by experienced and professional people in the field. With around 2 million visitors every year, the travel centres function as a "one-stop-shop" for their customers, offering a wide variety of travelling equipment, as well as travel books and useful lectures.

 

 One of the Lametayel centers

Lametayel on Social Media

Lametayel Group takes pride in providing up to date and current information on various platforms, including social media. There are over 130,000 members on both of our vibrant Facebook pages: Lametayel and Tiuli. In addition, Lametayel also has an Instagram channel and a YouTube channel.
 

Other activities of Lametayel Group:

Health insurance: With twenty years' experience and over 1 million people insured – Lametayel's Insurance Company specializes in providing different types of travel insurance, including a large support system as well as search and rescue services.
International Communication: Lametayel offers a unique SIM card which allows you to talk and surf the Net all over the world.
Investments and other companies: Lametayel has other companies which deal with investments and real estate.
 

From the Media:

Lametayel has been mentioned thousands of times in several types of media over the years. 
Forbes (19.12.13) – Out of Israel – Into the World: "Ask any Israeli about backpacking, and he or she is likely to mention Lametayel, which means ‘for the traveler’ in Hebrew. It started selling backpacking-oriented travel gear in 1984. Now it has 18 physical stores across the country, with two in Tel Aviv, as well as the largest Hebrew-language travel website….". 

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איסלנד. צילום: Elad E. Azar